We provide primary data collection and analysis services tailored to agencies,
firms, and brands that need quick and actionable insights.
We create customized solutions to deliver exceptional market research fieldwork services and actionable insights, empowering you to better understand your customers’ needs and desires, drive change, and win hearts.
Discover what people think, feel and do.
Measure and monitor what matters the most.
Translate raw data into actionable insights.
There’s an art to asking the right questions to reveal the “why” and “how” behind certain phenomena or explore new ideas.
We use qualitative techniques to get close to customers so that we can understand their thoughts, feelings, and decisions.
At Field & Tabs, we help you explore complex issues to better understand consumer behavior and employees’ perceptions and expectations.
There’s an art to asking the right questions to reveal the “why” and “how” behind certain phenomena or explore new ideas.
Quantitive Research enables you to monitor and enhance the vitality of your relationships with your customers, employees, and the market.
This understanding of engagement, satisfaction, and attitudes paves the way for customer acquisition, retention, and profitable behaviors.
There’s no point in conducting customer research unless you’re prepared to act on the findings.
At Field & Tabs, we translate raw data into business solutions for you.
You choose the data format and level of analysis that best suits your specific project requirements, and we will make sure to deliver you insights that are relevant, actionable, and to the point.
A comprehensive focus on brand equity, customer experience, and employee engagement provides
valuable insights that drive strategic decisions, enhance performance, and ensure long-term success.
Each element supports and reinforces the others, creating a synergistic effect that benefits the entire
organization.
Integrated Benefits:
Click on the links below for listings of most commonly used research studies for:
We are where our clients want us to be.
We offer a holistic understanding and a comprehensive view of the GCC market, including competitor analysis and consumer behavior, rather than isolated data points.
Our core Market Research Field Team comprises of highly skilled professionals, each with specialized skill sets to deliver high-quality data across various research methodologies.
The core team oversees diverse and multilingual data collection teams dedicated to their fields of expertise: Mystery Shopping, CATI, CAPI, Qualitative Research, and B2B.
Our researchers are fluent in Arabic (including local dialects), English, Hindi, Urdu, and Tagalog.
To change the way the world thinks about Market Research Fieldwork Services.
Field & Tabs is built on strong partnerships with like-minded organizations, from marketing research companies to advertising agencies, consulting firms, marketers, Customer Experience (CX), and Employee Experience (EX) teams at leading brands across diversified industries and regions.
Our Philosophy is simple:
Field & Tabs is powered by a global team of expert researchers, data scientists, and market insiders, each bringing over a decade of experience in omnichannel B2B and B2C market research and fieldwork expertise in Banking, Retail, Telecom, Automotive, FMCG, Hospitality, Food and Beverages across the MENA region.
Prior to establishing Field & Tabs, our senior executives delivered competitive intelligence, actionable insights, and strategic support for transformative initiatives within some of the world’s most renowned and loved brands across various industries and markets. Their extensive experience and expertise now drive our unwavering commitment to excellence and
innovation.
from the smallest detail to the logistics of each fieldwork
project, enabling our clients to focus solely on further
analyzing the data and taking action.
by helping you define your research needs and
validating your questionnaire or discussion guide, to
project setup, briefing, training, recruiting, mixed mode data collection.
Our post-analysis workshops play a crucial role in
identifying and bridging the gaps between your customers
and employees’ expectations and the experience received
across all touchpoints.
Submit your CV
career@rgeniusglobal.com
Join us for the ride